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Interview of Daniel Isenberg on the Potential To Launch Contrarian Business Ideas Successfully and His Top Entrepreneurship Book

Originally published on Digital Business Strategy Marketing Management on October 2, 2013

Daniel Isenberg has likely written one of the most important books on entrepreneurship I’ve ever seen. It is not about pitch decks or pitching venture capitalists for funding. The book entitled, Worthless, Impossible and Stupid: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, actually discusses something far more important, the stories of people who had contrarian ideas that most people thought would never work.

I really loved reading this book!

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